CIRCULAR — Brand guideline templates for the design-obsessed

From the people

“It’s user-friendly, and the inclusion of actual brand strategy content makes it a remarkable tool. This template is a must-have for professionals like us, streamlining our work and ensuring flawless brand presentations. Highly recommended for designers looking to enhance their branding projects.”

— Ryan M., Havana Brand Guidelines

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From the people

“So well organized and flawless! I’ve tried a couple others but they were not nearly as thorough as yours. Thank you so much for all the detailed instructions and tips. Super duper helpful! 5 stars for sure!”

— Melinda L., Odessa Brand Guidelines

Shop The Odessa Brand Guidelines Template

From the people

“The Odessa Media Kit is an excellent digital product that I would highly recommend to anyone looking to elevate their design game. One thing I particularly love is its versatility. The quality of the templates is so impressive.”

— Joana M., Odessa Media Kit

Shop The Odessa Media Kit

From the people

“I effin' love these products! So well designed and very well thought out. Incredible for inspiration and guidance as well as a learning tool too. I highly recommend them!”

— Ryan M., Laurent Brand Guidelines

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From the people

“It’s helped streamline my web design process, organise my concepts and easy for my clients to read. It’s been a super timesaver.”

— Elizabeth A., Atelier Web Direction Template

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From the people

“I’m absolutely delighted with your book. It was mind blowing! I can’t thank you enough! I found the book super easy to read, very well organised and explained. I was consumed by your words!”

— Margarida B., Brand Strategy Blueprint

Shop The Brand Strategy Blueprint

From the people

“One of the best laid out brand guides ever. Easy to edit all the colours and adapt and expand for my client.”

— Heather F., Minimalist Brand Guidelines

Shop The Minimalist Brand Guidelines Template

From the people

“This was an excellent purchase for our company, work your way through it and you will find yourself with a clear document encompassing your Brand Strategy. AAA+++ Thank you!”

— Stephanie P., Brand Strategy Blueprint

Shop The Brand Strategy Blueprint

Go from concept to completion

We’re not like those other generic templates. We give you all of the tools so you can go from concept to completion.

Brand strategy

Branding begins with strategy, not design. Our recent templates in example brand strategies to inspire, instruct and educate. So you can craft a brand identity with direction and meaning.

Real copy

Learn how the top brands do it. No lorem ipsum, placeholder copy like the others. Real copy is included so you don’t have to struggle with finding the correct terminology.

High standards

Our templates are modern and clean. Featuring clear structure and finished to high professional design standards.

Instant Brand identity

You’ll get a comprehensive brand identity that’s 100% customisable. We take you all the way from strategy to implementation.

We wrote the book on brand strategy — build a brand your customers will be obsessed with

We’re in the midst of a startup revolution, with new brands popping up everyday and vying for our attention. Each hoping to become the next runaway success. But it’s not enough to have a great idea and cool logo. Branding is so much more.

Too many branding and marketing books are vague, shallow and gimmicky. Confusing with no process to follow. Even experts who claim to know brand strategy, often don’t.

Whether you’re starting a business, or looking to refresh a brand, Brand Strategy Blueprint dives deep into brand strategy in a practical step-by-step way, so you can build a brand your customers will be obsessed with.

Buy now

Transforming brands

Circular is a creative studio based on the Sunshine Coast, Australia. Our mission is to make branding effortless for creatives, everywhere.

How a brand is perceived affects its success. We believe great design is essential to building an enduring customer obsessed brand, and we want to help you get there.

A logo is not enough, you need a brand identity system. We make the most comprehensive brand guideline templates available, without the big agency price tag. Save hours of time and effort with our premium customisable branding templates, so you can fast-track your new brand identity.

Transform your brand. Download, customise and implement.

Shop now

30% Off New Release

Circular is a creative studio based in Australia. Our mission is to make branding effortless for creatives, everywhere. Transform your brand with our premium brand templates. Download. Customise. Implement.

Shop New Templates

Shop by Software

“So well organized and flawless! I’ve tried a couple others but they were not nearly as thorough as yours. Thank you so much for all the detailed instructions and tips. Super duper helpful! 5 stars for sure!”

“The Odessa Media Kit is an excellent digital product that I would highly recommend to anyone looking to elevate their design game. One thing I particularly love is its versatility. The quality of the templates is so impressive.”

“I effin' love these products! So well designed and very well thought out. Incredible for inspiration and guidance as well as a learning tool too. I highly recommend them!”

“It’s helped streamline my web design process, organise my concepts and easy for my clients to read. It’s been a super timesaver.”

“I’m absolutely delighted with your book. It was mind blowing! I can’t thank you enough! I found the book super easy to read, very well organised and explained. I was consumed by your words!”

“One of the best laid out brand guides ever. Easy to edit all the colours and adapt and expand for my client.”

“This was an excellent purchase for our company, work your way through it and you will find yourself with a clear document encompassing your Brand Strategy. AAA+++ Thank you!”

Shop Bestsellers

Fresh, modern and playful

Go from concept to completion

We wrote the book on brand strategy — build a brand your customers will be obsessed with

Transforming brands

Fancy 20% off your first order?

30% Off New Release

Circular is a creative studio based in Australia. Our mission is to make branding effortless for creatives, everywhere. Transform your brand with our premium brand templates. Download. Customise. Implement.

Shop New Templates

Shop by Software

“So well organized and flawless! I’ve tried a couple others but they were not nearly as thorough as yours. Thank you so much for all the detailed instructions and tips. Super duper helpful! 5 stars for sure!”

“The Odessa Media Kit is an excellent digital product that I would highly recommend to anyone looking to elevate their design game. One thing I particularly love is its versatility. The quality of the templates is so impressive.”

“I effin' love these products! So well designed and very well thought out. Incredible for inspiration and guidance as well as a learning tool too. I highly recommend them!”

“It’s helped streamline my web design process, organise my concepts and easy for my clients to read. It’s been a super timesaver.”

“I’m absolutely delighted with your book. It was mind blowing! I can’t thank you enough! I found the book super easy to read, very well organised and explained. I was consumed by your words!”

“One of the best laid out brand guides ever. Easy to edit all the colours and adapt and expand for my client.”

“This was an excellent purchase for our company, work your way through it and you will find yourself with a clear document encompassing your Brand Strategy. AAA+++ Thank you!”

Shop Bestsellers

Fresh, modern and playful

Go from concept to completion

We wrote the book on brand strategy — build a brand your customers will be obsessed with

Transforming brands